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PROMOTIONAL OPPORTUNITIES, SEASONAL AND ONGOING

All the upcoming promotion sign-ups in one convenient location. Many of the options have limited availability so don't delay getting on board! Click here for an overview of annual events and promotions. 

Great news! Not only do downtown districts attract more visitors than other areas of commerce, but operating within the downtown district makes your business an automatic member of the Downtown Association of Santa Cruz. Being a member has many perks including opportunities for increased marketing through year-round promotions and events that the Downtown Association manages.
We're here to support you.

Self Care Month

Add your promotion for Self Care Month!

Exclusive to wellness and heath providers.

Deadline January 28.

Kids Day In-store Specials

Offer an In-store special for Kids Day

Kids Day Booth Registration

Early registration now open!

Only 30 booths!

Form will close when we reach max capacity. 

Street Festival Subsidy Program

The Street Festival Subsidy application is now open!

Application period closes March 31.

2025 Sponsorship Opportunities

2025 Sponsorship Opportunities


DOWNTOWN DOLLARS

Sign up to accept Downtown Dollars!
$120K sold every year. Don't leave money
on the table.

DOWNTOWN EMPLOYEE DISCOUNTS

Join the many downtown businesses
offering discounts to other downtown employees.
Downtown employees contribute greatly to our
downtown economy. Give them a perk!

Student Discounts

Join the many downtown businesses
and offer a year-round student discount

Sidewalk Sales

Click below to learn the terms for joining
the Sidewalk Sales.

Get seen!

FAQ on how to get more visibility for 
marketing content and events.