Downtown Dollars and Digital Downtown Dollars


What do you get from the Downtown that has everything?

There are so many great gift ideas in Downtown Santa Cruz that it can be hard to choose. Original Downtown Dollars and Instagift (Digital Downtown Dollars) takes the guesswork out of giving. Original Downtown Dollars are accepted at many of your favorite businesses throughout Downtown Santa Cruz, and are as good as cash for shopping, dining, services and more!

Purchase Digital Dollars

You can purchase original Downtown Dollars all year round at Bookshop Santa Cruz, the Downtown Information Kiosk, or Pacific Cookie Company.

If there is an expiration date on the back of your Original Downtown Dollars, we will still honor it!

Instagift Digital Downtown Dollars are only available to purchase online here.

Participating Businesses

This list continues to grow, so if you don’t see your favorite business on the list, ask them if they would consider signing up with the Downtown Association of Santa Cruz to accept Downtown Dollars.